Additional information
by Katrin Muff (Author)
This groundbreaking and timely book provides change makers, organizations and facilitators with practical tools to initiate and conduct multi-stakeholder co-creation processes. Such processes are of critical importance in times of rapid change, where mega trends and grand challenges influence the market dynamics of business in entirely new ways. The book provides a concrete pathway for business to become future-ready by building capacity to work outside its traditional boundaries.
The book unfolds the shift of multi-stakeholder teams from a state of competition to a state of collaboration, addressing the inner and outer dimensions of such a change. The five superpowers identified in the book are: (1) the genuine engagement of individuals, (2) collective solutions of groups, (3) transformative spaces created by facilitators, (4) the building blocks of co-creation, and (5) an effective strategy process for organizations. The book explores the challenges to achieve each of these superpowers. It also shares the stories of "heroes of transformation" and explores what have been the reasons for their success.
The Sustainable Development Goals (SDGs), the grand challenges, the future of work...call it what you want, the future is here and organizations, change makers and facilitators need nothing less than these superpowers to collaborate with other players to solve these wicked problems.
Author Biography
Katrin Muff is a thought leader, consultant and facilitator in the transformative space of sustainability and responsibility. From 2008 to 2018, she has helped shape Business School Lausanne, first as Dean and later as Professor in Business Sustainability & Responsibility. Prior to this, she worked as a strategist for Alcoa in Europe, the U.S. and Russia and for P&G in the Netherlands. She holds a PhD from Exeter University, an MBA from BSL and is a certified coach.
