Skip to content
  • Home
  • Shop
  • About Us
  • Search
  • Contact Us
  • Login
View cart
  • Login
Close
  • Home
  • Shop
  • About Us
  • Search
  • Contact Us
Home Karma Cola: Marketing the Mystic East - Paperback
Karma Cola: Marketing the Mystic East
  • Asia,
  • Books,
  • Hinduism,
  • History,
  • Price Written on Book,
  • Religion,
  • Social Science,
  • Sociology of Religion,
  • South,

Karma Cola: Marketing the Mystic East - Paperback

Original price $25.72 - Original price $25.72
Original price
$25.72
$25.72 - $25.72
Current price $25.72
| /
Availability: In Stock
SKU 9780679754336
  • Description
  • Reviews ()

Additional information

Report copyright infringement

by Gita Mehta (Author)

Front Jacket

Beginning in the late '60s, hundreds of thousands of Westerners descended upon India, disciples of a cultural revolution that proclaimed that the magic and mystery missing from their lives was to be found in the East. An Indian writer who has also lived in England and the United States, Gita Mehta was ideally placed to observe the spectacle of European and American "pilgrims" interacting with their hosts. When she finally recorded her razor sharp observations in Karma Cola, the book became an instant classic for describing, in merciless detail, what happens when the traditions of an ancient and longlived society are turned into commodities and sold to those who don't understand them.
In the dazzling prose that has become her trademark, Mehta skewers the entire Spectrum of seekers: The Beatles, homeless students, Hollywood rich kids in detox, British guilt-trippers, and more. In doing so, she also reveals the devastating byproducts that the Westerners brought to the villages of rural lndia -- high anxiety and drug addiction among them.
Brilliantly irreverent, Karma Cola displays Gita Mehta's gift for weaving old and new, common and bizarre, history and current events into a seamless and colorful narrative that is at once witty, shocking, and poignant.

Back Jacket

No one has observed the West's invasion of India more astutely than Gita Mehta. In 'Karma Cola' the acclaimed novelist trains an unblinking journalistic eye on jaded sadhus and beatific acid burnouts, the Bhagwan and Allen Ginsberg, guilt-tripping English girls and a guru who teaches gullible tourists how to view their previous incarnations.

Author Biography

Gita Mehta is the author of the bestselling books Karma Cola, Raj, A River Sutra, and Snakes and Ladders. She divides her time between New York, London, and India.

Number of Pages: 208
Dimensions: 0.6 x 8.02 x 5.2 IN
Publication Date: June 28, 1994

You may also like

  • !Ah y Le Lo Lay, Le Lo Ley! Musica Tipica de Puerto Rico

    !Ah y Le Lo Lay, Le Lo Ley! Musica Tipica de Puerto Rico - Paperback

    In stock

    Report copyright infringementby Nereida Ayala-Guzman (Author)Pretendemos por medio de "Ahi Le Lo Lai Le Lo Lei, Música Típica de Puerto Rico", resa...

    View full details
    Original price $38.88 - Original price $38.88
    Original price
    $38.88
    $38.88 - $38.88
    Current price $38.88
    | /
    Original price $38.88 - Original price $38.88
    Original price
    $38.88
    $38.88 - $38.88
    Current price $38.88
    | /
  • !Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage

    !Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage - Hardcover

    In stock

    Report copyright infringementby William M. Clarkson (Author)A novel approach--very useful for quick reference.--Mark Goldin Associate Professor of ...

    View full details
    Original price $31.27 - Original price $31.27
    Original price
    $31.27
    $31.27 - $31.27
    Current price $31.27
    | /
    Original price $31.27 - Original price $31.27
    Original price
    $31.27
    $31.27 - $31.27
    Current price $31.27
    | /
  • !Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage

    !Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage - Paperback

    In stock

    Report copyright infringementby William M. Clarkson (Author)"A novel approach--very useful for quick reference." --Mark Goldin, Associate Professo...

    View full details
    Original price $17.23 - Original price $17.23
    Original price
    $17.23
    $17.23 - $17.23
    Current price $17.23
    | /
    Original price $17.23 - Original price $17.23
    Original price
    $17.23
    $17.23 - $17.23
    Current price $17.23
    | /
  • !Eureka!

    !Eureka! - Hardcover

    In stock

    Report copyright infringementby Peter Santino (Author)A Practical Guide to Understanding and UtilizingTraditional Techniques of Plaster Repair &...

    View full details
    Original price $46.29 - Original price $46.29
    Original price
    $46.29
    $46.29 - $46.29
    Current price $46.29
    | /
    Original price $46.29 - Original price $46.29
    Original price
    $46.29
    $46.29 - $46.29
    Current price $46.29
    | /
  • !LETTER TO THE UNITED NATIONS! !REPARATIONS NOW! The Many Reasons Why: St. Mark's-in-the-Bowery Church, The Dutch Royal Family, The Kingdom of the Net

    !LETTER TO THE UNITED NATIONS! !REPARATIONS NOW! The Many Reasons Why: St. Mark's-in-the-Bowery Church, The Dutch Royal Family, The Kingdom of the Net - Paperback

    In stock

    Report copyright infringementby K. F. Harris (Author)This book !Letter to the United Nations! !Reparations Now! The Many Reasons Why: St. Mark's-in...

    View full details
    Original price $86.38 - Original price $86.38
    Original price
    $86.38
    $86.38 - $86.38
    Current price $86.38
    | /
    Original price $86.38 - Original price $86.38
    Original price
    $86.38
    $86.38 - $86.38
    Current price $86.38
    | /
Shop collection

#DiscoverGreatBooks


Discover books that inspire growth, creativity, and imagination for readers of all ages.

Main menu

  • Home
  • Shop
  • About Us
  • Search
  • Contact Us

Footer menu

  • Search

Follow us

Find us on Facebook Find us on Threads Find us on Telegram Find us on Instagram Find us on LinkedIn Find us on Twitter
  • Search

Copyright © 2026 Selloorium. All rights reserved.

  • Choosing a selection results in a full page refresh.
  • Opens in a new window.