{"product_id":"key-topics-in-attitudes-and-persuasion-paperback","title":"Key Topics in Attitudes and Persuasion - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eWojciech Cwalina\u003c\/b\u003e (Author), \u003cb\u003ePawel Koniak\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed.\u003c\/p\u003e\u003cp\u003eThis book guides readers through five core sections that examine the essential properties and components of attitudes, key theoretical frameworks explaining attitude formation and change, methodologies for measuring and assessing attitudes, real-world applications across diverse domains, and cutting-edge research and emerging trends. It looks at how attitude theory can be applied to health behaviours, political decision-making, marketing strategies, and environmental sustainability initiatives. This book also presents valuable insights into recognising and defending against manipulative persuasion techniques, from propaganda to deception in the marketplace.\u003c\/p\u003e\u003cp\u003eBy highlighting the profound influence attitudes exert on human behaviour, this book serves as essential reading for students of social psychology, applied psychology, sociology, political science, communication, marketing, and management. It will also be of interest to anyone interested in knowing more about the psychology behind persuasion and attitudes.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWojciech Cwalina\u003c\/b\u003e is Professor and Head of the Department of Social Psychology at the Maria Curie-Sklodowska University in Lublin, Poland.\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePawel Koniak\u003c\/b\u003e is an Assistant Professor at the Department of Social Psychology, Maria Curie-Sklodowska University, Lublin, Poland.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 174\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.39 x 8.5 x 5.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e February 27, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":46724418109637,"sku":"9781032963464","price":62.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0757\/6718\/5605\/files\/5BHCP08Hhv9781032963464.webp?v=1786665225","url":"https:\/\/selloorium.com\/products\/key-topics-in-attitudes-and-persuasion-paperback","provider":"Selloorium","version":"1.0","type":"link"}