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by Leslie A. M. Smith (Author)
You might not have much or any experience in marketing. You might feel like you should know more as a business owner or because you have been unceremoniously labeled the marketing director of your nonprofit. The truth is you are not alone. Guess what? You can create a plan of promotion easily and cost-effectively by embracing three simple laws to cut through the marketing mania that plagues small business owners, entrepreneurs, and leaders of local nonprofits. In fewer than 50 pages, you will master the basic laws of promotion-as practical and reliable as the principles Sir Isaac Newton discovered hundreds of years ago, and as constant as gravity on earth! With activities, free downloads, illustrations and a case study, you can set-up or improve your promotional plan in one afternoon. No more wondering how to start! No previous marketing experience necessary! Funnel the passion you have for your business into your promotional efforts. This strategic no-nonsense guide ends your confusion and gives you the confidence to create an actionable plan to put promotion in motion. Don't wait another minute worrying about how to promote your business, buy your copy today.
