Additional information
by Ritch K. Eich Phd (Author)
During more than 30 years of working with a "who's who" in agriculture, hospitals, academe, and the military, Ritch Eich has learned first-hand that leadership success often requires "extra innings." There are no shortcuts to becoming a great leader, but the journey can be incredible. In this book, he shares the lessons he has learned from a lifetime in the trenches. Through a collection of 40 insightful and easy-to-digest essays, Ritch provides readers with practical ideas for leading in a constantly changing and challenging world.
Author Biography
Dr. Ritch K. Eich has spent the last four decades studying the philosophies and fundamentals of true leaders. He's worked with or for a who's who of world leaders, from Howard Holmes (Jiffy Mix) to Tom Monaghan (Domino's Pizza founder) to Charles Walgreen, Jr. (Walgreen Drug Stores). Ritch is cofounder and president of Eich Associated, a strategic leadership, marketing, and communications consulting firm; an adjunct professor at California Lutheran University; a frequent speaker and blogger on leadership and marketing; and a former columnist for various business and professional publications. His first book, Real Leaders Don't Boss: Inspire, Motivate and Earn Respect from Employees and Watch Your Organization Soar, was published in 2012 by Career Press.
