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by Anung Vilay (Author)
Do corporate jobs make you feel bored and frustrated? Thought about starting a business and going the entrepreneur route but don't have the time or money to jump in feet first? Then you might want to try a side hustle. Starting small and building up until you can either quit your job or go part-time. In Living Off The Hustle, Anung Vilay, a successful multi-hustler and creative entrepreneur takes you down the road to having it all - building the business of your dreams, strengthening its presence, and having fun. From breaking down the gig economy, exploring the mindsets behind wanting more money, and working around what suits you best, she delves into details in simple, lucid terms that are easy to understand. Particularly interesting are the concepts of The Starving Artist, Scarcity Mindset, Employee Mindset and Doing Something That's "Beneath" You. Anung also discusses to what extent you should do it yourself and where you would need help. She explores how to find great ideas for the hustle, the Do and Do Not List, the necessity of research, figuring out costs, and in-person versus online. The arenas of active versus passive income, physical products versus digital products, and various ways of marketing are also explained with insight and commendable openness. The various social media platforms are touched on, with their capabilities highlighted in a way that will help you choose which one(s) are right for promoting your hustle. Talks of the prickly topic of pricing of products/services and making a profit. She decodes the calculation of components and how to determine the right price for your work. It is especially useful for newbie hustlers as well as those beginning a hustle in a new space. With her feet firmly in the ground, the author does not forget the legal aspects such as taxes, liabilities and insurance in various areas. Living Off The Hustle is an all-comprehensive guide to starting your hustle from scratch to generating multiple streams of income with ease. Made to add fuel to your spirit of enterprise, the book ensures that you have it all together and hustle like a pro - living it bigger, better, and brighter!
