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by Mark Mitford Ma Mba (Author)
YOUR BIGGEST EXPENSE HOLDS YOUR GREATEST OPPORTUNITY
In People Are Your Profit, seasoned HR executive Mark Mitford challenges leaders to rethink the way they view their workforce. Being intentional with your people strategy drives a stronger culture, reduces costly turnover, and unlocks sustainable growth.
Through real-world case studies and actionable insights, this book shows how small to middle-market organizations can compete-and win-by proactively investing in their people rather than reacting to employee challenges. Mitford connects culture, recruiting, leadership development, performance management and engagement directly to profitability, helping leaders move from guesswork to disciplined execution.
Inside, readers will learn how to:
- Build foundational HR systems that scale with growth
- Hire and develop talent aligned with company culture
- Drive engagement that strengthens retention and performance
- Equip leaders to optimize performance outcomes
This practical playbook invites leaders to stop managing people as a cost and start leveraging them as their greatest competitive advantage-open these pages and discover how your people can fuel your profit.
