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by Robert Bryce (Author)
After the shocking collapse of Enron in fall, 2001 came an equally shocking series of disclosures about how America's seventh-largest company had destroyed itself. There were unethical deals, offshore accounts, and accounting irregularities. There were Wall Street analysts who seemed to have been asleep on the job. There were the lies top executives told so that they could line their own pockets while workers and shareholders lost billions.
But after all these disclosures, the question remains: Why? Why did a thriving, innovative company with rock-solid cash flow and reliable earnings suddenly flame out in a maelstrom of corruption, fraud and skulduggery? The answer, Texas business journalist Robert Bryce reveals in this incisive and entertaining book, is that bad business practices begin with human beings. Pipe Dreams traces Enron's astounding transformation from a small regional gas pipeline company into an energy Goliath...and then tracks step-by-step, business decision by business decision, extra-marital affair by extra-marital affair, how, when and why the culture of Enron began to go rotten, and who was responsible. The story of Enron's fall isn't just a story about accounting procedures; it's a story about people. Bryce tells that story with all the personality, passion, humor, and inside dope you'd hope for, and the result is an un-putdownable read in the tradition of Barbarians at the Gate and The Predators' Ball.Author Biography
Robert Bryce is the acclaimed author of five previous books, including Smaller, Faster, Lighter, Denser, Cheaper: How Innovation Keeps Proving the Catastrophists Wrong, and Power Hungry: The Myths of Green Energy and the Real Fuels of the Future. His articles have appeared in numerous publications, including the Wall Street Journal, New York Times, Austin Chronicle, Guardian, and National Review.
He has given over 300 invited or keynote lectures to groups ranging from the Marine Corps War College to the Sydney Institute and has appeared on dozens of media outlets ranging from Fox News to Al Jazeera. Bryce is also the producer of a new feature-length documentary, Juice: How Electricity Explains the World. He lives in Austin, Texas, with his wife, Lorin.
