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by Bryce Austin (Author)
There have been distinct turning point moments in human history, such as when "germ theory" explained how to control many diseases, or how cholesterol levels helped to predict heart disease. The list goes on. All of these moments have one thing in common: the risk of radiation, germs, and cholesterol cannot be seen or felt. They are difficult to understand from a visceral standpoint. Businesses today are at a new turning point. Cybersecurity issues are making headlines around the world, impacting company reputations for years (such as Sony), changing the value and direction of businesses (Yahoo), and possibly influencing elections around the world.
This book covers none of those things. This book is about you.
You are an owner or executive in a business that is likely not on the Fortune 100 list. Others in your industry have been hit by cybersecurity issues. You know that there is something to be concerned about, but you don't know exactly what to focus on. This book will educate you on how to close that gap.
