Additional information
by Ray Waldmann (Author)
100 Lessons to help you avoid mistakes and write business plans that impress investors.Business Plans serve many purposes, such as organizing start-ups, attracting investors, raising funds, motivating staff, and reassuring customers and suppliers. Six-Word Lessons for Writing Business Plans goes beyond the other books and tells you in 100 brief lessons what issues to address and, more important, what mistakes to avoid. It will serve as a handy checklist to make any Business Plan better.
Author Biography
Ray Waldmann has started and grown three successful companies, written six books on business topics, and taught marketing on the faculty of the University of Washington's Foster Business School where he also mentored business plan competitions. As CFO of an early stage technology company, he created business plans and negotiated financing with banks, angel investors and venture capitalists. He was VP of International Affairs for The Boeing Company. He is a graduate of MIT and Harvard Law School.
