Additional information
by Beverlee Rasmussen (Author)
Imagine a world where all small business owners have the skills, tools, and confidence to contribute to a healthy world economy, creating secure, meaningful employment while maintaining personal prosperity and freedom.
If only it were that easy. Small businesses account for 90 percent of all businesses globally and employ 70 percent of the world's workforce. The role of the small business owner cannot be underestimated-as goes the small business owner, so goes the economy. Yet 51 percent of small businesses don't make it to year five.The owners of the surviving 49 percent struggle to build (and keep) a profitable business. They tend to produce inconsistent results for customers. Often, they cannot pay their employees or themselves what they deserve. Instead of feeling proud of the company they've created, some business owners feel trapped. Start-ups and corporations get help from venture capitalists or grant programs; Main Street small business owners don't-especially not during years three through eight when most have a viable business, several employees, and more struggles than they expected.
It's time the engines of our economy-small business owners- receive the help they deserve.
Small Business, Big Opportunity: Systematize Your Small Business, Create Personal Freedom, and Live the Entrepreneurial Dream offers that help. This practical and complete guide to documenting and designing business systems empowers small business owners to free themselves from day-to-day operations and earn consistent profit so they can give back first to themselves, then to their family, their community, and the world.
This book is a radical shift from popular authors, speakers, and trainers who've never built, run, and sold a business. Their well-intended advice neglects the owner's personal aspirations and emotional needs. Every small business owner feels the pressure of their responsibilities. This pressure often turns into anxiety, fear, and doubt, taking its toll on the owner's health over time. No book, course, or seminar before Small Business, Big Opportunity has helped business owners replace those negative feelings with hope.
Small Business, Big Opportunity approaches small business owners with empathy and understanding. The author herself started, grew, and sold a profitable small business in a down economy. She's also helped hundreds of other business owners get organized, become profitable, and be financially free. Her book distills twenty-five years of small business success into a single volume, representing ten thousand hours of coaching and three thousand small business assessments. Small business owners will learn every key business system from structure and staffing through sales and service. As a result, owners can achieve goals on autopilot and build a profitable company worth selling or passing on to the next generation.
Small Business, Big Opportunity targets the US and Canada's combined thirty-plus million small business owners to set them up for the success they imagined when they first started their venture. Written by an award-winning small business owner turned world-renowned small business coach, its pragmatic yet friendly style is illustrated with inspirational real-life small business success stories throughout. Small Business, Big Opportunity will enjoy wide acclaim, significant sales, and a perennial shelf life in both the business and self-help markets.
