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by Marcus Deiss (Author)
"SELLING IS STRATEGIC WORK" We all engage in sales. Whether you need to develop a product, influence an organisational strategy, position a product or service; our lives evolve into sequences of negotiations and results where the universal sales skill became the core of all strategic work with people and their problems. Sales roles are adequate and reputable long-term careers. If you wish to grasp sales essentials or elevate your capacity as a negotiator, presenter or strategist, look no further than Strategic Work. Ideal for students and job seekers who aspire of success in a sales role, and beyond; it provides contextual, technical and behavioural practices including techniques to grow your emotional intelligence and intuition to gain a competitive edge. This communication manual offers a roadmap for articulating strategies that derive legacies and provides a modern-oriented framework for business-to-business sales in the tech sector. It's packed with business development fundamentals, actionable advice and instructions to follow. Its also a self-evaluation tool and offers best-practice sales methods of what works, what doesn't, and countermeasures on avoiding pitfalls, including approaches to interact effectively and psychologically bond with customers using the archetype principle. When it comes to strategic work, Marcus has outstanding credentials. His advice starts with a straightforward concept: Strategise work to shape your future. He used strategic work in sales methods for over two decades and attained a total combined sales revenue in three-digit millions of dollars for several organisations. For the first time, he presents his exclusive formula as a step-by-step guiding principle to aid you to create and deliver a winning strategy in any situation.
