Additional information
by Charlie Lang (Author)
"The Groupness Factor" is a useful guide for any leader who wants to become more influential and create outstanding business results through attraction and retention of top talent and high employee engagement. In his quest for innovative and effective leadership methods, executive coach Charlie Lang came across an age-old, almost unknown concept - the groupness factor - which accounts for some of the complexities of group behavior. By carefully examining the principles behind this factor, Lang discovered that a leader could get his team to want what he wants by being aware of this powerful factor and how it can be controlled. This book describes the evolutionary background of the groupness factor and how it still exists in today's modern society. With real-life examples and anecdotes from his coaching practice, the author provides a practical approach to first-class leadership and a corporate success culture.
