{"product_id":"the-observation-engine-take-the-guesswork-out-of-marketing-paperback-1","title":"The Observation Engine: Take the Guesswork Out of Marketing - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eTara Gentile\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eEver feel like marketing, sales, and even product development is a guessing game? You work so hard on a new idea with the fear of flopping always on your mind. In today's Social Era, there's no reason to leave marketing, sales, and product development to chance. You have access to a massive wealth of information about the people you're creating for that allows you to craft products that sell easily and marketing strategies that truly resonate. It's time for a resonance revolution in your business and The Observation Engine will help you spark it. An Observation Engine is a purposeful cycle of listening, examination, and response that turns simple observations into powerful information that fuels your business's product development, marketing, and sales. Through the kind of collaborative and systematic processes involved in an Observation Engine, you can all but eliminate the guesswork in how you bring a new idea to the people who need it most. You'll spend less time in development, less money on marketing, and less heartache on the sales process.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eTara Gentile is a business strategist and the author of Quiet Power Strategy. She works with entrepreneurs and idea people to help them leverage their Quiet Power and build businesses that generate wealth, peace, and ease. Her clients learn to lead themselves and their businesses based on what makes them most effective and compelling. Tara's work has been featured in Fast Company, Forbes, Design*Sponge, and in the New York Times bestselling book The $100 Startup by Chris Guillebeau. She's a regular instructor on CreativeLive and speaks on entrepreneurship, money, and the New Economy all over the world.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 58\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.12 x 7.99 x 5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 18, 2015\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":46714907001029,"sku":"9780692510650","price":15.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0757\/6718\/5605\/files\/5nimsSGJN49780692510650_997cb10e-9968-4c5b-b1f2-cb1704e6b8f3.webp?v=1786525909","url":"https:\/\/selloorium.com\/products\/the-observation-engine-take-the-guesswork-out-of-marketing-paperback-1","provider":"Selloorium","version":"1.0","type":"link"}