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by Grant S. Lange (Author)
Looking for a new car? Feeling anxious about the negotiation process? Never fear, the Rebel Negotiator is here.
As the great boxer Mike Tyson has said, "Everyone has a plan until they get punched in the mouth." How you react to that punch as a new car buyer is the difference between success and total failure once you enter the dealership. The average American will purchase nine new cars in a lifetime, according to IHS Automotive, an automotive research firm. No matter how many cars you buy, each purchase is probably stressful and anxiety-laden. It's been said that the average person would choose a root canal over negotiating with a car salesperson. And most people would rather buy a car online -- if they could. Even though the Internet arms you with plenty of data, it's useless if you fail to exploit it during negotiations. This book gives you a negotiation framework and a level of discipline that will train you to slip or duck that initial sales punch and, instead, land a counterpunch smack in the car salesperson's face. Let the stress subside and fear not -- the Rebel Negotiator is here to guide you through each step of buying that car.Author Biography
Grant S. Lange, the Rebel Negotiator, is a partner and member of the Negotiations Center of Excellence for a leading IT services company and has served in a variety of leadership roles at some of the world's largest IT services, advisory, and software firms. During the day, he is responsible for negotiating large, complex, and strategic consulting, technology, and outsourcing agreements; building trusted adviser relationships with legal, finance, and procurement executives across the Fortune 500 client community; developing thought leader-ship on the art and science of negotiation; and training his colleagues how to fine-tune their negotiation skills. During his career, the Rebel Negotiator has successfully negotiated services agreements that have generated more than $5 billion in new sales. During his spare time, the Rebel Negotiator rides motorcycles, lifts weights, drives fast cars, and shoots guns. And he will always find time to help a colleague, friend, family member, or reader negotiate the purchase of a new car.
