Additional information
by Roger Dawson (Author)
Negotiating is a fact of life for everyone. But it's crucial for anyone in sales.
Here Roger Dawson explains the ins and outs of power negotiation-a process with its own secret rules and procedures. Knowing these rules will enable you to negotiate intelligently and honestly--in sales and in any other area of life. Power negotiating is not what you think. It's an art and a science for reaching an outcome where both parties feel that they've won. This densely packed and easy to understand book will give you a wealth of information, including:- What makes a power negotiator.
- Why you should always turn down the first offer.
- The single most important expression you can use in negotiation.
- How to nibble for added advantages, and how to keep someone from nibbling at you.
- How to adapt your negotiation to different personality styles.
- Using powerful techniques such as invoking higher authority and good guy/bad guy.
- Turning pressure points to your advantage.
- Resolving obstacles to successful outcomes.
- Adapting your negotiating style to people of other cultures.
- The real secret to a win-win solution.
- And much, much more. If you'll learn and apply the secrets in this book, you'll never again feel that you've lost in a negotiation.
Number of Pages: 238
Dimensions: 0.6 x 7.9 x 4.9 IN
Publication Date: September 12, 2023
