Skip to content
  • Home
  • Shop
  • About Us
  • Search
  • Contact Us
  • Login
View cart
  • Login
Close
  • Home
  • Shop
  • About Us
  • Search
  • Contact Us
Home Words and Power: Computers, Language, and U.S. Cold War Values - Paperback
Words and Power: Computers, Language, and U.S. Cold War Values
  • American Government,
  • Books,
  • Computers,
  • History,
  • Political Science,
  • Speech & Audio Processing,

Words and Power: Computers, Language, and U.S. Cold War Values - Paperback

Original price $61.54 - Original price $61.54
Original price
$61.54
$61.54 - $61.54
Current price $61.54
| /
Availability: In Stock
SKU 9783030703752
  • Description
  • Reviews ()

Additional information

Report copyright infringement

by Bernadette Longo (Author)

When viewed through a political lens, the act of defining terms in natural language arguably transforms knowledge into values. This unique volume explores how corporate, military, academic, and professional values shaped efforts to define computer terminology and establish an information engineering profession as a precursor to what would become computer science.

As the Cold War heated up, U.S. federal agencies increasingly funded university researchers and labs to develop technologies, like the computer, that would ensure that the U.S. maintained economic prosperity and military dominance over the Soviet Union. At the same time, private corporations saw opportunities for partnering with university labs and military agencies to generate profits as they strengthened their business positions in civilian sectors. They needed a common vocabulary and principles of streamlined communication to underpin the technology development that would ensure national prosperity and military dominance.

  • investigates how language standardization contributed to the professionalization of computer science as separate from mathematics, electrical engineering, and physics
  • examines traditions of language standardization in earlier eras of rapid technology development around electricity and radio
  • highlights the importance of the analogy of "the computer is like a human" to early explanations of computer design and logic
  • traces design and development of electronic computers within political and economic contexts
  • foregrounds the importance of human relationships in decisions about computer design

This in-depth humanistic study argues for the importance of natural language in shaping what people come to think of as possible and impossible relationships between computers and humans. The work is a key reference in the history of technology and serves as a source textbook on the human-level history of computing. In addition, it addresses those with interests in sociolinguistic questions around technology studies, as well as technology development at the nexus of politics, business, and human relations.

Back Jacket

When viewed through a political lens, the act of defining terms in natural language arguably transforms knowledge into values. This unique volume explores how corporate, military, academic, and professional values shaped efforts to define computer terminology and establish an information engineering profession as a precursor to what would become computer science.

As the Cold War heated up, U.S. federal agencies increasingly funded university researchers and labs to develop technologies, like the computer, that would ensure that the U.S. maintained economic prosperity and military dominance over the Soviet Union. At the same time, private corporations saw opportunities for partnering with university labs and military agencies to generate profits as they strengthened their business positions in civilian sectors. They needed a common vocabulary and principles of streamlined communication to underpin the technology development that would ensure national prosperity and military dominance.

  • investigates how language standardization contributed to the professionalization of computer science as separate from mathematics, electrical engineering, and physics
  • examines traditions of language standardization in earlier eras of rapid technology development around electricity and radio
  • highlights the importance of the analogy of "the computer is like a human" to early explanations of computer design and logic
  • traces design and development of electronic computers within political and economic contexts
  • foregrounds the importance of human relationships in decisions about computer design

This in-depth humanistic study argues for the importance of natural language in shaping what people come to think of as possible and impossible relationships between computers and humans. The work is a key reference in the history of technology and serves as a source textbook on the human-level history of computing. In addition, it addresses those with interests in sociolinguistic questions around technology studies, as well as technology development at the nexus of politics, business, and human relations.

Bernadette Longo is an Associate Professor in the Department of Humanities at New Jersey Institute of Technology. She is a senior member of the Institute of Electrical and Electronics Engineers (IEEE) and serves on the Association for Computing Machinery (ACM) History Committee.

Author Biography

Bernadette Longo is an Associate Professor in the Department of Humanities at New Jersey Institute of Technology. She is also the author of the books Edmund Berkeley and the Social Responsibility of Computer Professionals (2015), Spurious Coin: Science, Management, and a History of Technical Writing (2000), and the IEEE Guide to Writing in the Engineering and Technical Fields (2017). Among her other publications, she is co-editor of Critical Power Tools: Technical Communication and Cultural Studies (2006) and Transnational Research in Technical Communication: Realities and Reflections (forthcoming). Dr. Longo is a senior member of the Institute of Electrical and Electronics Engineers (IEEE) and serves on the Association for Computing Machinery (ACM) History Committee.

Number of Pages: 143
Dimensions: 0.33 x 9.21 x 6.14 IN
Illustrated: Yes
Publication Date: July 28, 2022

You may also like

  • !Ah y Le Lo Lay, Le Lo Ley! Musica Tipica de Puerto Rico

    !Ah y Le Lo Lay, Le Lo Ley! Musica Tipica de Puerto Rico - Paperback

    In stock

    Report copyright infringementby Nereida Ayala-Guzman (Author)Pretendemos por medio de "Ahi Le Lo Lai Le Lo Lei, Música Típica de Puerto Rico", resa...

    View full details
    Original price $38.88 - Original price $38.88
    Original price
    $38.88
    $38.88 - $38.88
    Current price $38.88
    | /
    Original price $38.88 - Original price $38.88
    Original price
    $38.88
    $38.88 - $38.88
    Current price $38.88
    | /
  • !Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage

    !Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage - Hardcover

    In stock

    Report copyright infringementby William M. Clarkson (Author)A novel approach--very useful for quick reference.--Mark Goldin Associate Professor of ...

    View full details
    Original price $31.27 - Original price $31.27
    Original price
    $31.27
    $31.27 - $31.27
    Current price $31.27
    | /
    Original price $31.27 - Original price $31.27
    Original price
    $31.27
    $31.27 - $31.27
    Current price $31.27
    | /
  • !Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage

    !Búscalo! (Look It Up!): A Quick Reference Guide to Spanish Grammar and Usage - Paperback

    In stock

    Report copyright infringementby William M. Clarkson (Author)"A novel approach--very useful for quick reference." --Mark Goldin, Associate Professo...

    View full details
    Original price $17.23 - Original price $17.23
    Original price
    $17.23
    $17.23 - $17.23
    Current price $17.23
    | /
    Original price $17.23 - Original price $17.23
    Original price
    $17.23
    $17.23 - $17.23
    Current price $17.23
    | /
  • !Eureka!

    !Eureka! - Hardcover

    In stock

    Report copyright infringementby Peter Santino (Author)A Practical Guide to Understanding and UtilizingTraditional Techniques of Plaster Repair &...

    View full details
    Original price $46.29 - Original price $46.29
    Original price
    $46.29
    $46.29 - $46.29
    Current price $46.29
    | /
    Original price $46.29 - Original price $46.29
    Original price
    $46.29
    $46.29 - $46.29
    Current price $46.29
    | /
  • !LETTER TO THE UNITED NATIONS! !REPARATIONS NOW! The Many Reasons Why: St. Mark's-in-the-Bowery Church, The Dutch Royal Family, The Kingdom of the Net

    !LETTER TO THE UNITED NATIONS! !REPARATIONS NOW! The Many Reasons Why: St. Mark's-in-the-Bowery Church, The Dutch Royal Family, The Kingdom of the Net - Paperback

    In stock

    Report copyright infringementby K. F. Harris (Author)This book !Letter to the United Nations! !Reparations Now! The Many Reasons Why: St. Mark's-in...

    View full details
    Original price $86.38 - Original price $86.38
    Original price
    $86.38
    $86.38 - $86.38
    Current price $86.38
    | /
    Original price $86.38 - Original price $86.38
    Original price
    $86.38
    $86.38 - $86.38
    Current price $86.38
    | /
Shop collection

#DiscoverGreatBooks


Discover books that inspire growth, creativity, and imagination for readers of all ages.

Main menu

  • Home
  • Shop
  • About Us
  • Search
  • Contact Us

Footer menu

  • Search

Follow us

Find us on Facebook Find us on Threads Find us on Telegram Find us on Instagram Find us on LinkedIn Find us on Twitter
  • Search

Copyright © 2026 Selloorium. All rights reserved.

  • Choosing a selection results in a full page refresh.
  • Opens in a new window.