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by Doreen A. Kukral (Editor), Jim F. Kukral (Author)
I'm not going to tread lightly. In fact, I'm going to be very terse with you. The reason you grabbed a copy of this book is that you already know, deep down in your heart, you need to write a book if you want to take your career or business to the next level. You've seen your competitors do it, yet you still don't take action. You've lost jobs because someone else branded themselves and built more credibility than you, yet you still don't take action. Here's the tough love. Write a F'ing book already! This book is meant to convince you that you must have a book if you want to win. You like winning, right? Look, you need to make this happen. Not later. Now. This book is going to help you get it done. In Part 1, I'm going to discuss why you must have a book and talk about what that book can do to help you win. In Part 2, I'm going to show you how other people, just like you, have done it so you can see how it's done and how it's directly affected their career or business. In Part 3, I'm going to give you tips and strategies on how to publish your book and use it to close more sales and leads, and create publicity. Then it's up to you. So are you ready? It's time to write the F'ing book!
